Vol. 81 (2025): Digitalization in consumer relations in a retail bank: analysis of the use of the hybrid channel and customer profitability
Digitalization in consumer relations in a retail bank: analysis of the use of the hybrid channel and customer profitability

Latin American Theses and Dissertations

Rafael Desconsi
Digitalization in consumer relations in a retail bank: analysis of the use of the hybrid channel and customer profitability
https://doi.org/10.51249/hp81.2025.309
PDF (Português (Brasil))
DOI: https://doi.org/10.51249/hp81.2025.309